Start a Podcast
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You can start making your own media now as you prepare to start your own radio station. Podcasts are a great way to get your feet wet in the world of radio production. They can help you work on your interviewing skills, audio editing skills, and start to build your audience. Here are some resources on how you can get your own podcasts up and running on the internet.
Basics
How-to-podcast-tutorial.com has a nice guide on the basics of creating your first podcast, from software to getting online.
There are many resources on how to create a Podcast, Apple offers its own FAQs and tutorials on how to set up your first Podcast. It might be worth the effort to get your podcasts to show up on iTunes, as it may greatly increase the size of your audience.
This guide is a good resource on how to get your Podcasts to appear within iTunes.
It should be noted that iTunes is not the only way for your audience to receive your programming. They can utilize software embedded into your website to stream the content directly from their browser, or they can use free software that automatically syncs up with your RSS feed.
Recording Audio
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Transom.org offers some good advice on how to choose a good microphone for your needs. If you plan on being out in the field and recording audio for your podcasts, then they also offer an article on hand-held microphones, as well as reviews on the best portable recording devices for the lowest amount of money. If you know you won't be recording in the field, then you can simply record directly to a computer using recording/editing software.
The transom also offers a collection of how-to articles for editing and mixing and the physical act of recording and interviewing that you should familiarize yourself with before venturing out into the world of podcasting.
Setting Up a Small Recording Studio: Here is a guide on how to set up a small recording studio, including computer and software selection, necessary hardware, and equipment recommendations.
Editing your own Audio
Using one of these programs will allow you to both record and edit your audio all in one place. It's recommended to use these kinds of software to do your recording because they will allow you more control of how the audio is recorded; rather than using a small program built into your computer's operating system and copying it into your editing software. Using the latter may result in your audio being recorded in mono (sound only comes out of one speaker.) Using good software to record will result in higher quality audio, which affects the end product.
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Getting your Podcasts Online
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Stations can also host their podcasts on their on the website, which is most likely going to be your preferred method of delivery. This involves embedding some sort of audio player, like Quicktime or a Flash-based player (similar to what Youtube uses) to play the audio files. This blog offers a simple overview on how to embed your .mp3 podcast files using basic HTML coding to your website. All you have to do is upload your .mp3 podcasts to your website and insert the code provided.
Sweetwater.com has a tutorial on how to set up an RSS feed for your podcasts manually but also offers some resources that can make your RSS files for you.
It's highly worthwhile to have a multimedia station to be as versatile as possible to reach out to the largest audience as possible. Utilizing social media websites like Facebook, Myspace, Twitter, etc. will allow you to notify your subscribers and listeners easily and effectively about new episodes. Sherrie Tennessee Consulting has some basic tips for using social media.
There's some nice open source receiver software out there that you can direct your listeners to. Software like Juice is available for Mac OSX, Windows, and Linux. It's a simple receiver program that allows users to capture and listen to podcasts anytime,
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